Marketing
June 26, 2018
YSL sees greater love on social media. Image credit: YSL
By Brielle Jaekel
Toyota Corp.’s Lexus has wielded social media this past year to elicit favorable impressions from users, rising 31 spots in NetBase’s Top 100 Global Brand Love List.
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