Research
June 4, 2020
The COVID-19 lockdown has meant that digital has more say in conversion to in-store and ecommerce sales. Image courtesy of River Island, Qubit
By Mickey Alam Khan
Comparing shopping trends mid-April through mid-May through the COVID-19 lockdowns has unearthed online behavior that will likely shape in-store retail strategy once bricks-and-mortar operations resume in most cities worldwide.
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","iv":"1c601d3b5051ec45776243b3ac5bb821","s":"b1f0fd139539a859"}
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