Mobile
April 24, 2012
By Rachel Lamb
German automaker Porsche is upping its mobile presence through the incorporation of QR codes on its print advertisements, bringing consumers to a video that allows the brand personality to shine.
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","iv":"2509a8f962ea264a994e4258992bdee1","s":"be14697b9efc0c48"}
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