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Mobile

Porsche entices prospective drivers with new Cayman vehicle via interactive mobile app

June 18, 2013

 

By Joe McCarthy

Porsche is virtually putting consumers in the front seat of its new Cayman vehicle via a mobile application that is designed to promote safe driving and build brand awareness, while also letting consumers compete in a variety of challenges.

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  1. Diageo unlocks Fusion Partnership Lab applications
  2. Audi propels Santa into the future with electric sleigh
  3. Balmain enlists virtual faces as brand spokesmodels
  4. Tiffany & Co. acquires historic Titanic timepiece at auction
  5. Rolex partners with Melbourne’s National Gallery of Victoria
  6. IWC social snow globe stirs up winter memories
  7. Gucci, Adidas tout retro sportiness, chicness in new campaign, collection
  8. Rolex honors anniversary of Rod Laver Arena ahead of Australian Open
  9. Tiffany keeps it simple to attract interest in New York Times ad
  10. Rémy Martin toasts to the good life with new XO campaign
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