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Commerce

Porsche creates navigation system to upgrade classic cars

February 25, 2015

Classic Porsche 911 sports car from the 1960s Porsche 911 sports car from the 1960s

 

By Kay Sorin

German automaker Porsche is keeping up with the times by providing a new high-tech navigation system that is compatible with the brand’s classic sports cars.

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  1. Luxury Unfiltered: How high-end brands lose their spark – and how they can get it back
  2. Cartier dominates secondary market as top luxury watch brand: Chrono24
  3. The Luxury Collection reopens iconic Madrid hotel
  4. Genesis names new US CMO
  5. Panerai appoints new CEO
  6. Hennessy, Loewe reimagine Paradis Carafe decanter
  7. Breitling revives watchmaker Gallet through acquisition
  8. How culturally-aware influencer trips can successfully launch luxury products
  9. One&Only brings Dr. Barbara Sturm treatments to Los Cabos
  10. Creative director Jonathan Anderson to exit Loewe
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