Retail
April 3, 2018
About half of retailers are missing out on in-store personalization opportunities. Image credit: Printemps
By Sarah Jones
Personalizing consumers’ retail experiences can lead to loyalty and increased spending, according to a new report from Boston Retail Partners.
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","iv":"9f3b926acb1c18045e185aa64e48a3c7","s":"1240937827de86ee"}
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