Retail
April 3, 2018
About half of retailers are missing out on in-store personalization opportunities. Image credit: Printemps
By Sarah Jones
Personalizing consumers’ retail experiences can lead to loyalty and increased spending, according to a new report from Boston Retail Partners.
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","iv":"c6e6a08543aa32e7345079ca669ac484","s":"59e7c6ec848d0b19"}
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