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In-store

Peninsula Hotels looks to Harrods to boost Paris property profile

September 4, 2014

Peninsula Paris promotional image Peninsula Paris promotional image

 

By Joe McCarthy

The Peninsula Hotels is setting up a window display for its Parisian property in London department store Harrods through Oct. 7 to pique the interest of the city's affluent citizens and tourists.

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  1. Dior confirms Jonathan Anderson as sole creative director
  2. ‘Video games are a powerful cultural force’: report
  3. With new Falabella campaign, Stella McCartney speaks to next generation
  4. Hermès renovates Four Seasons Macau store
  5. New marketing chief takes reins at Equinox
  6. Patek Philippe inaugurates San Francisco boutique
  7. Luxury Unfiltered: Emotions, not transactions, will guide the luxury experience revolution
  8. The power of affiliate marketing for luxury brand growth in America
  9. Les Roches launches private aviation postgraduate degree
  10. BMW renews Atlanta Fashion Week sponsorship
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