Mobile
June 20, 2013
By Joe McCarthy
Swiss watchmaker Patek Philippe is targeting affluent women through a banner advertisement on BBC News' mobile application that builds rapport and coaxes new sales.
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5nEGl8sdikUdv1UaLvCIzcyNG1nKcaLFKW3Mc7rUekphBqXzFx5jlvXwxNBBBHFaFu\/LhvELfNN9REmvIATtBO1Euh4XjfW\/LptsSt18W9DAk1w65OSv00Yys2j91oFj1GdVslSqNT6mclQoA80QCf2QbeOSiHsJq1VX5hk\/SMmWKrlf\/Brc02b8iirh1SrgGDGVDxuvM7nASMPx0FC1a3orUCauYQXvr8\/0\/sd2HIsgNFzQmMEBfJ7NNzDNHnVgAOiP5KRyirZ3na9dthDTq2NoB7QEwJeRQ\/tWXQI9aCAbRC3xOXWqkkyKwIbStPee7IfwGfdOZStnywBJulnsE2OR91scaxpYhPewTRNg2okvKGMTkCZquTgX2z7dMok8dwOsZ8cpm6Yx4xLL3PTEQzwLkEDWVZA4tFe4Vcv1YXWbsoG6MQsoWRk5fuhDwWB8ISm06+qfM9HXdZStTzgUU1jQZB5K6TLTRT\/d3+4sBSMJWgSwqGYuCszMVIUWdd4cvzuvsdB6lWL+Q53p0NQ+i7UOm32koJEj7iaVcrfvMMcYa5AbscoAh+fGMmAPtIZCxEPIU6FmhMRJdE\/Rc2SijM9ECvcsXhnEkRBjP0iHzLbdFagkUHAPOxaOX7ZnBVB39J1jcw2rLSszzV6BP54XPD740d2ugfzHCBk8UfC42YxlBTyuaU7I8AbzEVptZ+vI5m8Jl\/7DtLhCdy0h6SsP1UZ5V+RufOH1RuT8DBMhMtzVwDn57vWvegOBJ0OSJcF5yGB3p5ArZchpjzlVQ7wdhtQy1n7ttov5xOJAla4gCp3+5ugstdoOhd4sgWX+HY78tyEYBw\/NFy8LpYF7lm6fRJtjzmN8mKKgfwnuxKyFRWyjVK+jlE\/Kf0ecNAEIFjzii8XYB\/Le2RMuwLnM1yPO4bU9B3oNWxJQHT9xjjKdzEGdHtcETdPBQm99f\/tHM53KHaCLF5ds0grSYaZeThxCg\/7Be3Qq03d5xEOPhSi43hW868Go2b5XVOInswu\/T2DCjQhy97lNO2cZ+ButoVWzgXlWFZb0CCvD908++KMH\/GF\/EbOhFtFyiemU2ffU7BW2T7m4VpdyMcmIYWOwKhT0g1DOKpvkIOxFaUoEt5qYCWGzucpoSPmUpyzcp4e7syPKy7pOl0Wz4a8PbyxrXKM8yY4vAmgLrdwtAKL0mPOAreuHCfi0wh5\/iBawLvp9c6lwxcyJqz12tT9fGOoQyverA2fgU7AY7\/N5Anlx9wiGSiC7NQ0FM845cjxXojPmaJGypgbc2HypnqPl28hfDWiNwHcdQ6btJTIFw7FdCiZQpSSu6Yk29+2cjsHLv4lDU5BZ3RJ5BkCbpuBrvfVgqQOu7AQt\/w1gVWArJf2r8B3chtIH+cZoahlVHi3nOnmZqwUy7VekPoJXAR7nli1VhzkS+mh0DFESFbHuptpZDykTGG4TwMzx71YabOyRRhwl9nQqPGekjp9DdNCDxDOvyvSzl9hkZIlF+A\/plllKiVv35VCNTJpyLQtWRUx5VviZn5QwAD+8DrNzNXESaQ814Q0b9hBzW1xpJQEQ\/+ICWsRbpbv3dETNt16Hc5\/xgMtKEz9vA215r+QGLJdS8lSV5oC74lKGY1vxp3HBAb1KQDiaomYUCt6zeB+HMKLKwD\/F2AXlRhcPj9N87wZIQNK9UXyYdomfB7QFgUMAxR7f9TI\/48IGhtvpZMZgnDP4ZWe6HMFOvr8JH1rtTR7ELUoZuTXYwFFg+ihtQ7pcgEJLsqaH9eJo0enxhQEE+49g2ERaXRQeiygBWksRIbPT3rto9wF8hS7q26IoUiOhDfviCcI8ykMg+TIROY\/bi0XhF65Kyx15457FPvjx0V40QoRlFy7fDGABCeNSKP8xfbSVXA3M=","iv":"e8aef28495be809143746379ca2f0afb","s":"db3c024903ce183c"}
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