Luxury Daily, August 19, 2015 – Saks Fifth Avenue tunes in to Empire’s style with multifaceted effort
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Business leaders, accessible luxury, Aston Martin and London real estate – News briefs
Today in luxury marketing – How the world’s luxury leaders make their brands thrive; Accessible luxury: Brands may be devaluing “luxury” – but they’re making a mint; Aston aims to launch 800-hp, all-electric Rapide in 2 years; Currency squeeze seen punishing London luxury home buyers.
WSJ. magazine’s September edition heightens coverage via scannable ads
Bally and Lanvin were among the women’s fashion labels to take part in WSJ. magazine’s September “Women’s Fashion” issue, the publication’s largest book to date.
Brands jockey for best dressed moniker in September’s Vanity Fair
Luxury brands such as Giorgio Armani and Gucci strove to be seen within the 75th anniversary edition of Vanity Fair’s “International Best Dressed List.”
Luxury Daily, August 6, 2015 – Chinese counterfeiting continues to thrive despite resistance
Harrods celebrates love of craft through multichannel campaign
British department store Harrods is showcasing the passion behind the handcrafted luxury goods it sells with a month-long storewide campaign that brings artisans and consumers together.
Digital media key to aiding affluent millennials’ financial needs, says Martini
Despite a stabilized United States economy, many affluent consumers are still financially weary and on average spend more than two months researching a product before making a purchase, according to a new Martini Report.
Ralph Lauren boasts widest ecommerce product selection: report
Luxury brands are generally expanding their offerings online, with between 5 and 6 percent more high-end items available via ecommerce in the spring/summer 2015 season than the fall fashion season, according to a new report by ContactLab and BNP Paribas.
Luxury Daily, July 29, 2015 – Will China’s volatile stock market take further toll on luxury consumption?
Emilio Pucci furthers brand transition with CEO hire
Italian fashion house Emilio Pucci is continuing its leadership transformation with the hire of Mauro Grimaldi as CEO.