Published: September 15, 2015
In today’s retail environment, digital touchpoints serve as the “connective tissue” between Web sites, bricks-and-mortar storefronts, inventory and the consumer, according to a new report by L2.
Published: September 15, 2015
Published: September 14, 2015
In the first half of 2015 luxury brands achieved a 4 percent rise in digital performance, but there is still room to grow, according to a new report from ContactLab and Exane BNP Paribas.
Published: September 14, 2015
British footwear label John Lobb is exploring its early brand history in a campaign video for its fall/winter 2015 collection.
Published: September 14, 2015
Nothing tells a story like a good movie, and brands often take advantage of that to create engaging content that can clarify goals, brand values or feelings that are associated with particular products.
Published: September 10, 2015
French jewelry house Chaumet is opening up its 235-year history to the public with a pop-up exhibition at its townhouse at 12 Place Vendôme.
Published: September 4, 2015
Although many brands are focusing on pinpointing the next emerging marketplace, French jeweler Cartier is aiming to strengthen its retail footprint in Brazil through shopping center placement.
Published: September 1, 2015
Published: August 31, 2015
Ralph Lauren, Dior and Gucci were among the luxury apparel brands to join Tatler’s “fashion bonanza,” part of the publication’s September issue.
Published: August 21, 2015