Luxury Daily, July 28, 2022 – Burberry pushes for gender parity with new esports partnership
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The reign of Balenciaga is over as Italian fashion house Gucci steps back into its spot as the hottest brand.
French fashion house Chanel is striking the right note with some popular artists in its new summer series.
Luxury Daily’s live news: LVMH spotlights employees in ‘Métiers d’Excellence’ documentary; Balenciaga, Yeezy Gap take over Times Square; Audi, Netflix team up for integrated film effort; Depop CEO resigns, Etsy exec to replace; Italy’s Prime Minister resigns, sending country into economic turmoil.
Luxury brands were relatively slow to experiment with ecommerce livestreaming, but this has changed rapidly since Louis Vuitton launched its first sales-enabled livestream on Xiaohongshu in March 2020.
Luxury Daily’s live news: LVMH spotlights employees in ‘Métiers d’Excellence’ documentary; Balenciaga, Yeezy Gap take over Times Square; Audi, Netflix team up for integrated film effort; Depop CEO resigns, Etsy exec to replace; Italy’s Prime Minister resigns, sending country into economic turmoil.
Kering-owned fashion house Balenciaga and Kanye West’s Yeezy Gap have officially brought their creative collaboration to physical retail.
Media company Meta is helping internet users get stylish in its new collaboration with fashion NFT marketplace DressX.
As the luxury market evolves, some circumstances remain the same, including the space’s immense ability to grow.
The full force of Beijing’s tough health restrictions will hit luxury houses in the quarter ending June.