BMW, Dior and Anna Sui – News briefs
Today in luxury marketing – There’s a BMW for that; Designing Dior: Who’s next?; Anna Sui does line for Web site; China may pass Japan as biggest luxury goods consumer by 2015.
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Dior taps social media to promote lipstick-centric app
Christian Dior released a new application that allows users to share the Dior Addict lipstick line through social functionality.
Luxury Daily, March 2, 2011 – Lesson to Dior: Loose lips sink ships
Lesson to Dior: Loose lips sink ships
What was the immediate effect of John Galliano’s anti-Semitic outburst last week in a Paris cafe brawl? Natalie Portman, who ultimately went on to win the Best Actress Oscar, declined to wear Dior to the world’s most glamorous event.
Dior, Saks, Tom Ford and Chloe – News briefs
Today in luxury marketing – Give us some lip: Dior Addict; Saks swings to 4Q profit on strong demand for luxury; Tom Ford opens in Los Angeles; Chloe sees China as No. 2 market in two years.
Bentley, Dior Homme and Etro – News briefs
Today in luxury marketing – Bentley leather goods by Ettinger: 2011 Geneva Motor Show; Fabrizio Malverdi joining Dior Homme; Etro opens SoHo store.
Dior, Cartier, luxury sales and tablet marketing – News briefs
Today in luxury marketing – A tailor-made film at Dior Homme; Cartier to launch new women’s scent; Luxury’s Back! Uh, not so fast; Why you do not need a tablet marketing agency.
Mulberry, Alexa Chung, Dior and Nordstrom – News briefs
Today in luxury marketing – Mulberry bags huge profits rise with help from Alexa Chung; Natalie Portman is the new face of Dior; Nordstrom’s comparables rise; 2011 trends: Content marketing is critical.
Dior, Neiman Marcus and Joyce Ma – News briefs
Today in luxury marketing – Dior flagship celebration; Neiman Marcus profits triple; Big jump in social media for holiday marketing; New luxury for the new rich.
BMW, Dior, Yves St. Laurent and Burberry – News briefs
Today in luxury marketing – BMW on track to retain premium sales crown in 2010; John Galliano on Dior, fashion and style; Yves St. Laurent’s online casting call; Burberry climbs on speculation PPR may make bid after unit sale.