Top 10 luxury brand efforts of Q2
Luxury labels are looking to the future by positioning themselves as inclusive, thoughtful and authentic in recent branding efforts.
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Top 10 digital efforts of Q2
Luxury brands are leveraging digital tools, from gaming platforms to reimagined Web sites, as they seek to attract more valuable omnichannel consumers.
Content marketing in luxury – Luxury Memo special report
The ubiquitous nature of social media and content platforms has created an overload of messaging. For luxury brands, this makes content marketing more important than ever.
Content marketing in luxury – Luxury Memo special report
The ubiquitous nature of social media and content platforms has created an overload of messaging. For luxury brands, this makes content marketing more important than ever.
Global wealth continues to build beyond Europe, North America
Although global wealth is expected to increase by nearly 6 percent through 2023, growth has slowed as markets and economies shift.
Luxury Daily, July 9, 2019 – Global wealth continues to build beyond Europe, North America
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Minimalism, convenience continue to shape consumers’ habits
More consumers are making fewer purchases, as interest in sustainability and minimalism continues to grow among shoppers.
Content marketing in luxury – Luxury Memo special report
The ubiquitous nature of social media and content platforms has created an overload of messaging. For luxury brands, this makes content marketing more important than ever.
Luxury Daily, July 5, 2019 – Will conversational customer service in US live up to China’s WeChat?
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Content marketing in luxury – Luxury Memo special report
The ubiquitous nature of social media and content platforms has created an overload of messaging. For luxury brands, this makes content marketing more important than ever.