Contemporary logo push revitalized interest in Gucci, says CEO

Published: April 6, 2016

VERSAILLES, France – Serving as a bond to a brand’s past, the logo has long been debated, but contemporary updates can cement brand iconography in fashion’s future, according to Gucci’s president/CEO at The New York Times International Luxury Conference on April 5.

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Gucci, Ralph Lauren are 2014 digital geniuses: L2

Published: December 16, 2014

While less than 5 percent of luxury fashion sales stem directly from ecommerce, half of total sales are influenced by a consumer’s digital interaction, according to a new report from L2.

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