Published: October 2, 2012
Marketers including Cartier, Oscar de la Renta, Carolina Herrera and Harry Winston are doubling up on ad placements this month in Hearst’s Town & Country not only in the October issue, but in the fall/winter Weddings publication released at the same time.
Published: October 1, 2012
Ralph Lauren, Hermès, Barneys New York, Patek Philippe, Chopard, Gucci and Cartier are aiming for the ultra-affluent audience by advertising in the Mediterranean-themed October issue of American Express Publishing’s Departures magazine.
Published: September 26, 2012
Published: September 17, 2012
WSJ. Magazine’s September issue not only boasted a notable fashion ad page increase, but saw a shift from men’s to women’s creative since last year’s issue from luxury advertisers including Ralph Lauren and Bottega Veneta.
Published: September 17, 2012
Advertisers including Chanel, Hermès, Ermenegildo Zegna, Salvatore Ferragamo, Burberry and Rolex helped Modern Luxury’s Manhattan magazine boost its revenue. It is claimed that so far in 2012, Manhattan is already 105 percent ahead of 2011’s total revenue.
Published: September 14, 2012
Condé Nast’s Architectural Digest is up to 101 ad pages for its October issue, an approximate increase of 5.2 percent from this time last year and 11 percent so far this year.
Published: September 6, 2012
Published: September 6, 2012
Advertisers including Christian Dior, Hermès, Giorgio Armani, Ermenegildo Zegna and Bottega Veneta helped to propel American Express Publishing’s Departures 30 percent in ad revenue for its September issue.
Published: August 30, 2012
Department store Bergdorf Goodman is using its fall magalog to push its 111th anniversary designer collection as well as display the usual array of luxury brand advertisements and New York-centric editorial content.
Published: August 20, 2012
The first half of 2012 opened up the doors for luxury retailers, fashion labels, automakers and travel brands to engage with affluent consumers through Facebook, Twitter, Pinterest and YouTube.