Top 10 luxury brand multichannel efforts of Q1
As marketing verticals continue to condense, brands have output experiential efforts bridging the physical and digital.
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New York retailers most satisfied with trading performance: Savills
Dubai, United Arab Emirates may be trailing key luxury retail destinations such as New York and London today, but the market is projected to experience the fastest growth in sales over the next five years, according to a new report from Savills.
Burberry teases straight from the runway fashion for fall show
British fashion label Burberry is giving consumers immediate access to its fall/winter 2016 collection following its runway show Feb. 22.
London light festival looks to brands, social media for foot traffic
British arts producer Artichoke, property management corporation Grosvenor Group and automaker Jaguar Land Rover are working together to illuminate London’s Mayfair district.
Armani is Luxury Daily’s 2015 Luxury Marketer of the Year
Italian fashion label Giorgio Armani is Luxury Daily’s 2015 Luxury Marketer of the Year for peeling back the curtains of its brand history in a meaningful, consistent way.
Top 10 multichannel marketers of 2015
Brands are finding ways to engage with today’s connected consumers by bridging physical and digital channels.
Burberry brings personalization to big screen via interactive billboard
British fashion label Burberry is bringing holiday cheer to London’s Piccadilly Circus with an interactive 3D experience for pedestrians.
Luxury Daily, November 25, 2015 – Should luxury brands participate in Black Friday?
Infusing digital into bricks-and-mortar retail will prevent its demise: BRP
Despite many industry insiders predicting that bricks-and-mortar will be phased out, 90 percent of retail sales transactions still occur in-store, according to a new report by Boston Retail Partners.
Burberry dances into the holidays using social film unveiling
British fashion house Burberry has recruited an iconic, all-British cast of talent to celebrate the 2015 holiday season.