Louis Vuitton solidifies watchmaking authority with new acquisition
French fashion house Louis Vuitton is cementing its status as a luxury watchmaker with the acquisition of long-time partner La Fabrique du Temps.
French fashion house Louis Vuitton is cementing its status as a luxury watchmaker with the acquisition of long-time partner La Fabrique du Temps.
Today in luxury marketing – Behold Christian Lacroix’s Desigual collection; Kiehl’s will open its first-ever spa on the Upper East Side; Former Marc Jacobs exec says core issue of suit still not addressed.
After the recession hit the luxury industry, most companies were reluctant to take risks and continue a profitable mergers-and-acquisitons business. However, experts are taking its recent revival as a sign of a recovering industry.
Today in luxury marketing – LVMH will not rehire John Galliano; Made in America back in vogue; China shows off latest high-speed train.
Today in luxury marketing – Prada shares inch up on first day of trading; Clarins taps Eva Mendes for scent; Luxury brands follow the money to Asia.
Luxury brands, whether justified or not, do not have a reputation for understanding digital marketing. These concerns will be addressed at the Luxury Interactive conference in New York.