Luxury Daily’s live news from May 12 – Dior Addict to be represented by Jennifer Lawrence; Harrods challenges consumers with Legos; Christie’s sells Picasso painting for $179.4M; Rolls-Royce continues brand renaissance with Dawn model announcement.
French fashion house Dior has named actress Jennifer Lawrence as the new face of Dior Addict Lipstick.
French couture house Christian Dior is inviting consumers to bask in the sun with its beach-inspired Tie Dye look campaign.
French couture house Christian Dior is illustrating how its Diorama handbag fits into an modern woman’s wardrobe through digital content.
Luxury Daily’s live news from March 31 – Galeries Lafayette prioritizes international business with store closings; Dior looks back to fragrance heritage with handcrafted amphoras; Bang & Olufsen automotive looks to grow from acquisition; Mandarin Oriental Tokyo takes consumers to great heights.
French fashion house Dior is bringing its couture aesthetic to its perfumes with a bespoke jar.
Luxury Daily’s live news from March 13 – Dior picks Rihanna for next Secret Garden campaign; Guerlain appeals to flower fans through Orchid Evenings; Dolce & Gabbana makes headphones fit for royalty; Landmark hosts public art exhibit to inspire shoppers.
French fashion house Dior is featuring pop singer Rihanna in the upcoming fourth chapter of its popular Secret Garden campaign.
Today in luxury marketing – Alexander Wang makes his mark on Balenciaga; Dior and us; Daimler says Mercedes brand vehicle sales up 14.6pc in February; Giambattista Valli: The birth of ideas, and happy moments.
French atelier Christian Dior is repackaging its Miss Dior fragrance in a limited series to reinvigorate interest in the scent amid its most dedicated enthusiasts.
