Personalizing digital engagement could save luxury fashion
As fashion companies rush to catch up in the face of an unpredictable post-COVID-19 future, they are evolving their digital capabilities in reaction to rapidly changing conditions.
As fashion companies rush to catch up in the face of an unpredictable post-COVID-19 future, they are evolving their digital capabilities in reaction to rapidly changing conditions.
In a well-reasoned letter to Rishi Sunak, U.K.’s chancellor of the exchequer, Walpole chief executive Helen Brocklebank laid out the importance of the British luxury sector to rebuilding the country’s economy.
More than one-third of the wealthy consumers have questioned their level of luxury consumption as a result of the COVID-19 pandemic, suggesting that this highly attractive demographic is doing some soul-searching about how to live their lives after the health crisis.
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Increasingly squeezed on social media platforms and ecommerce giants for traffic, are official brand apps the next important frontier for brands?
Confronted with an economic slowdown, a spreading anti-fur movement and an international COVID-19 pandemic, is it possible for the fur industry to survive today’s hyper-politicized climate and rapidly changing markets?
Online menswear retailer Mr Porter has launched a new book instructing men on how to live life elegantly and without much fuss.
As the global luxury market turns its focus to China in hopes of revitalizing consumption, how relevant is the Tmall opportunity for brands?
Comparing shopping trends mid-April through mid-May through the COVID-19 lockdowns has unearthed online behavior that will likely shape in-store retail strategy once bricks-and-mortar operations resume in most cities worldwide.
Johann Rupert, chairman of Swiss conglomerate Richemont, sounded a sobering note on the immediate future of the luxury business as the COVID-19 coronavirus outbreak and resultant lockdowns and travel bans take their toll on global economies.