Published: August 14, 2014
Both Mercedes-Benz and Land Rover are providing fans with accelerated views of the restoration of two rare vehicles, fully aware that auto enthusiasts adore the restoration process.
Published: August 4, 2014
German automaker Mercedes-Benz is leveraging social networking platform LinkedIn to drive interest in its new C-Class model.
Published: July 31, 2014
German automaker Mercedes-Benz is providing multiple levels of training for off-road driving this summer for consumers and locals in the brand’s home country.
Published: July 31, 2014
Today in luxury marketing – NLRB rules for Bergdorf Goodman in union case; Yoox confirms 2014 guidance after Q2 meets forecasts; Where snarl meets roar; Redesigned Mercedes-Benz C-class sedan packed with new tech.
Published: July 24, 2014
German automaker Mercedes-Benz reached 15 million Facebook fans and celebrated its accomplishment through art.
Published: July 24, 2014
German automaker Mercedes-Benz is letting fans experience the thrill of riding in a Formula One vehicle with a new video-based iPad application.
Published: July 18, 2014
German automaker Mercedes-Benz is peeling back the layers of the “Family Life” commercial for its V-Class model with a behind-the-scenes video.
Published: July 17, 2014
Mercedes-Benz USA is injecting fresh perspectives into its Instagram feed by allowing social influencers, journalists and team members to curate content for the account for certain designated periods.
Published: July 15, 2014
German automaker Mercedes-Benz is returning to its position as the official car and official patron of The Open Championship golf tournament for the fourth year in a row.
Published: July 11, 2014
Today in luxury marketing – Burberry sales gain 9pc in Q1; In Paris, haute couture gets hotter; Mercedes takes rare backseat to Audi in race for US youth; BMW i8: one foot in the future.