Today in luxury marketing – Louis Vuitton brings muses to Tokyo; Neiman said to draw interest from CVC, KKR as it weighs IPO; Saint Laurent unveils a pair of leather sneaker style roller skates for $1,195; Asia to conquer luxury goods market.
LVMH-owned Hennessy is releasing its Paradis Impérial cognac, a new spirit with a legendary origin, to the United States market as a way to celebrate brand history and attract attention of cognac aficionados.
The Trump Hotel Collection has cemented its redevelopment plans for the Old Post Office Building on Pennsylvania Avenue in Washington and hopes that the hotel will usher vitality into the capital city.
During the first half of 2013, luxury marketers used social videos to tell the stories behind their products and give life to campaigns.
LUXURY DAILY The News Leader in Luxury July 26, 2013; ***************************************** Category: In-store LOCATION-TAILORED BOUTIQUES PROVIDE PERSONALIZED SHOPPING EXPERIENCES https://www.luxurydaily.com/location-tailored-boutiques-provide-personalized-shopping-experiences/ By Erin Shea Apparel and accessories brands are revamping stores left and right to keep consumers shopping, but the ones that are getting the most attention are opening location-tailored venues that create distinct shopping experiences. […]
British automaker Aston Martin is fine-tuning an agreement with Daimler AG for the supply of engines and electronic components that will boost the financial efficiency of both companies.
