Today in luxury marketing – Hermès shares look too glossy; CFDA details NY men’s week plans; Don’t worry, Prada and Tiffany: China will be luxury’s comeback kid; Riding in Mercedes’ luxurious, self-driving car of the future.
NEW YORK – The Luxury Education Foundation celebrated its 10-year anniversary on Monday night with a panel discussion and presentation of projects at The New School in New York.
The luxury consumer is accustomed to high levels of service when shopping in a traditional bricks-and-mortar store, but it can be difficult to find that same quality of attention when buying online.
German automaker BMW is looking to much younger consumers by opening a think tank for sustainable mobility for seventh and eight graders in Berlin.
Luxury Daily’s live news from March 19 – Tag Heuer combines synergies with Google, Intel for smartwatch; Condé Nast Entertainment boosts ROI through content partnership; The Ritz-Carlton goes down under with Australian properties; Graffs explores its ethos via $40M transformable timepiece.
LVMH-owned Tag Heuer is the latest Swiss watchmaker to announce a smartwatch, just as the Apple Watch is about to hit stores.
Luxury Daily’s live news from Mar. 17 – Van Cleef & Arpels cements presence around artists; Rolls-Royce employees embody brand values with annual charity donation; Chanel aligns prices to prepare for future; Hennessy starts anniversary celebrations in China.
LVMH-owned cognac maker Hennessy kicked off its world tour today to honor its 250 years.
LVMH-owned apparel label Thomas Pink is changing colors this month with a celebration of blue.
