Today in luxury marketing – Customs seizes $1M in bogus designer handbags; The Ebola crisis is over, but Tiffany is still paying for it; More luxury giants remake themselves as “ethical” fashion houses; Luxury faces tough quest for next big market.
It is too soon to know if the recent drops in the stock market will be of serious consequence to the luxury market, but right now, the United States looks like the last domino standing.
British gunsmith and lifestyle brand Holland & Holland is hosting a pre-pheasant season get-together to sharpen consumers’ reflexes.
British stationer Smythson has hired Mark Daley as its CEO, filling a position that has not officially been held since 2013.
British fashion label Thomas Pink is highlighting its unique designs with a new video for its “Which Shirt Are You?” campaign.
U.S. fashion brand Donna Karan International is completely overhauling its Twitter and Instagram accounts surrounding the upcoming fall departure of longtime employee Aliza Licht, who spoke for the brand on social media as DKNY PR Girl.
Luxury goods are traditionally positioned as exclusive items only obtainable for a select demographic, but subscription services have disrupted the traditional formula of how high-end products are experienced.
China’s devaluation of its renminbi is intended to boost the country’s slouching trade, but the impact of the altered exchange rate will likely extend to the luxury industry.
Swiss watchmaker Tag Heuer’s ambassadress Cara Delevingne has used her personal timepiece from the brand for a cause dear to her heart, donating it to a conservationist organization studying wild lions in Africa.
