PETA accuses Prada, Hermès of mistreating ostriches used for leather
The People for the Ethical Treatment of Animals has singled out Italy’s Prada and France’s Hermès for the unethical treatment of ostriches.
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By Kilian joins Estée Lauder Companies to grow business
The Estée Lauder Companies is adding to its fragrance portfolio with the acquisition of By Kilian.
Fragrance, skincare customization propelling sector: report
The global premium cosmetics market is expected to exceed $126 billion by 2019, according to a report by Technavio.
How Sephora pairs individual, loyalty data to optimize segmentation
PALM DESERT, CA – A Sephora executive at eTail West 2016 discussed the beauty brand’s focus on collecting individual customer data in addition to data gleaned from its loyalty program as it ramps up to drive sales among frequent and first-time customers.
Gucci, Dubai, Louis Vuitton watches and Nordstrom – News briefs
Today in luxury marketing – Ghosting at Gucci; Momentum in Dubai, Middle East’s fashion mecca; Louis Vuitton watch earns mark of quality; Nordstrom’s high cost for online sales.
UGC and visual collateral potential answer to online fragrance sale woes: L2
Brands are still struggling to sell fragrances to consumers in the digital space, according to a new report by L2.
Burberry, Four Seasons, Twitter and Ocean Drive magazine – Live news
Luxury Daily’s live news from Feb. 22 – Burberry leverages Sephora’s audience to promote runway beauty; Four Seasons preps parents-to-be with relaxation package; Tiffany boasts large community, but limited engagement on Twitter: report; Ocean Drive explores Miami culture in episodic series.
Tiffany boasts large community, but limited engagement on Twitter: report
With 1.4 million Twitter followers, U.S. jewelry brand Tiffany & Co. places first among the top 10 jewelers on the social media platform, per Digital Luxury Group.
Burberry leverages Sephora’s audience to promote runway beauty
LVMH-owned beauty retailer Sephora is giving added visibility to Burberry’s cosmetics through an Instagram takeover.
Top 5 brand moments from last week
Charity, artistry and technology all made headlines in a short but busy week.