Published: September 4, 2015
Today in luxury marketing – Where is the line between fashion and art?; Prada tries to renegotiate Hong Kong shop rents amid China slowdown; Vestiaire Collective eyeing global expansion; Mercedes is working on Tesla Model S fighter, R&D chief tells paper.
Published: September 3, 2015
German automaker Mercedes-Benz is looking a little less holy with the loss of one noteworthy fan: the pope.
Published: August 31, 2015
Automaker Mercedes-Benz USA is spurring its followers to ham it up for the camera with a competition surrounding the U.S. Open.
Published: August 28, 2015
German automaker Merecedes-Benz is turning its V-Class Marco Polo into a countryside-rambling mobile kitchen for the brand’s new “Meals on Wheels” video series.
Published: August 25, 2015
German automaker Mercedes-Benz is pushing its 2016 GLE through a banner advertisement on Condé Nast men’s magazine Details’ mobile Web site.
Published: August 24, 2015
German automaker Mercedes-Benz has signed a naming rights agreement for the new Atlanta stadium scheduled to open in 2017.
Published: August 21, 2015
Today in luxury marketing – Ferragamo designs local items for new stores; Trump hotel goes up in Rio, but his views barely raise eyebrows in Brazil; John Varvatos debuts 23rd international store in San Diego; Next Mercedes-AMG C63 coupe offers more power for a price.
Published: August 17, 2015
Germany’s Mercedes-Benz is sharing an audio experience with consumers via a new short video featuring the chief mechanic of the Mercedes AMG Petronas Formula One team.
Published: August 13, 2015
German automaker Mercedes-Benz is building excitement for its appearance at the upcoming Pebble Beach Concours d’Elegance with an Instagram campaign that provides a different perspective.
Published: August 12, 2015
German automaker Mercedes-Benz is expanding its consumer services by automatically providing its mbrace Connect system in all model year 2016 vehicles for five years.