Chanel, Galeries Lafayette support budding fashion talent through Hyères Festival
The 31st International Festival of Fashion and Photography in Hyères has kicked off, offering emerging talent access to support from established luxury brands.
The 31st International Festival of Fashion and Photography in Hyères has kicked off, offering emerging talent access to support from established luxury brands.
SEOUL, South Korea – Virtual reality, artificial intelligence and other emerging technologies can help brands future proof the luxury industry.
Scotch whisky maker Johnnie Walker is making consumers pause and think about their digital carbon footprint with the launch of a branded Google Chrome plug-in.
LVMH-owned cognac maker Hennessy is continuing to chase perfection in its award-winning advertising campaign about the drive and determination needed to accomplish goals.
Today in luxury marketing – French firms race to meet quotas for women on boards; American Vogue publisher talks strategy shifts; Luxury goods spending by Chinese tourists down 24pc in March: Global Blue; Ferrari’s luxury ambitions may need strategy reset.
Italian jeweler Bulgari is giving consumers a first look at its newly reopened London store through an artsy film.
As marketing verticals continue to condense, brands have output experiential efforts bridging the physical and digital.