NowManifest acquisition to improve Condé Nast Web presence

Published: May 16, 2012

Condé Nast subsidiary Fairchild Fashion Media will acquire Fashion Networks International, best known for its curated blog portal NowManifest, in a move that is likely to increase the publishing giant’s Web presence at a crucial time.

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Will Christian Louboutin Beauté dilute the brand name?

Published: May 14, 2012

French footwear designer Christian Louboutin will begin selling beauty products in late 2013, which could leverage the brand across a mainstream category as long as it does not dilute the name.

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PPR, Isabel Marant and Dolce & Gabbana – News briefs

Published: April 26, 2012

Today in luxury marketing – PPR first-quarter sales up 15.4 percent; Isabel Marant designed a watch; Monica Bellucci is new face of Dolce & Gabbana; Virgin Atlantic out-swanks itself with new luxury suite.

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Luxury legacy key to long-term longevity in beauty industry: study

Published: April 18, 2012

Storied beauty brands including Estée Lauder, Christian Dior and Chanel remain leaders in the industry most likely through an association with a high-fashion label or a time-measured status, according to the new Top 50 cosmetics brands study by Brand Finance.

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PPR, Balenciaga leverage public awareness through museum exhibit

Published: April 6, 2012

French conglomerate PPR Group will join the House of Balenciaga to sponsor a museum exhibition called “Cristóbal Balenciaga, Collectionneur de Modes” in Paris that presents the heritage of Balenciaga through historical clothing items and the designer’s life story.

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Should luxury fashion labels develop makeup lines?

Published: April 5, 2012

Following in the footsteps of Chanel and Burberry, it seems that a Marc Jacobs makeup line will soon be in the mix. Before it takes a leap into the cosmetics world, Marc Jacobs may want to ask whether or not a cosmetics line would be an overextension of its name.

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