12 China predictions for luxury brands in 2021
With the West currently going through a second wave of the COVID-19 pandemic, luxury brands are focusing on 2021 and how to win in what has become the world’s largest economy by growth: China.
With the West currently going through a second wave of the COVID-19 pandemic, luxury brands are focusing on 2021 and how to win in what has become the world’s largest economy by growth: China.
As the founder of Mia Suki, a brand pioneering the niche market of luxury equestrian sportswear, Mia S. Lei is passionate about scaling her brand in China.
Given how fast and vocal netizens are to react, how much content should companies be sharing at this time? And how much does the consumer really want to see?
The latest report from Positive Luxury indicates that the current business model is pushing the planet’s resources to their limits, and the impact of that short-term gain is tough to ignore.
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As digital technology and ecommerce continue to noticeably shake up the traditional global retail industry, shopping malls and department stores in China have been going through a period of quiet transformation.
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