Top 5 brand moments from last week
Authenticity was top-of-mind, as brands eschewed professional models for “real” subjects.
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Hedi Slimane, Jaguar, Ralph Lauren and Guerlain – Live news
Luxury Daily’s live news from Oct. 7 – Hedi Slimane returns to Twitter to prove respect for Saint Laurent’s heritage; Jaguar taps Gorillaz guitarist as Forumla E ambassador; Ralph Lauren’s “Way Forward” propelled by innovation; Guerlain limited-editions dress the seasons in haute couture.
Guerlain limited-editions dress the seasons in haute couture
LVMH-owned beauty brand Guerlain is telling the fragrant stories of the seasons in an artistic bottle collaboration.
Moncler, Nicholas Kirkwood, Dolce & Gabbana and Hurricane Matthew – Live news
Luxury Daily’s live news from Oct. 6 – Moncler gives back to next generation through secret art sales; Nicholas Kirkwood touts UGC in fall campaign; Dolce & Gabbana points to floral sourcing through fragrance fairy tale; Luxury services prep for Hurricane Matthew with alerts, closures.
Nicholas Kirkwood touts UGC in fall campaign
LVMH-owned footwear label Nicholas Kirkwood is putting the spotlight on its fans for its fall/winter 2016 campaign.
Bulgari intertwines Serpenti motif, romance for fragrance debut
Italian jewelry brand Bulgari has drawn inspiration from the love affairs of Queen Cleopatra, one of the maison’s muses, for its latest women’s fragrance.
Luxury Daily, October 5, 2016 – Menswear’s continuous market growth propelled by omnichannel retail: Fashionbi
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Top 5 brand moments from last week
Video and brand experiences are still proving to be leaders in luxury marketing.
Kering, DFS, Porsche Design and Shiseido – Live news
Luxury Daily’s live news updates from Sept. 30 – Kering taps Bottega Veneta CEO for client-centric position; DFS banks on tourist traffic with Venice opening; Porsche Design, KEF blend style and sound in collaboration; Shiseido offers immersive experiences during Toronto-wide art fair.
DFS banks on tourist traffic with Venice opening
LVMH-owned travel retailer DFS has opened its first store in Europe along Venice’s Grand Canal.