Mercedes mixes things up with heritage and cultural exploration
German automaker Mercedes-Benz is taking consumers to “the Paris of South America” in a vintage 450 SLC to highlight its maintained desirability.
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Tiffany, Berluti, Mercedes and NetJets – Live news
Luxury Daily’s live news updates from Dec. 21 – Tiffany makes final gifting push in fashion media; Berluti makes moves with ballet-ready suit; Mercedes USA continues evolution with new CEO; NetJets reaches contract agreement with pilots union.
Entry-level luxury, Switzerland, beauty and Mercedes – News briefs
Today in luxury marketing – Small items, big business; Rolex buyers needn’t worry as Swiss put limit on anonymous cash; Prestige beauty outshines last year’s performance; Mercedes won’t “go crazy” to win US luxury race.
Mercedes USA continues evolution with new CEO
German automaker Mercedes-Benz has named Dietmar Exler CEO for the United States and NAFTA.
Mercedes outfits Santa’s sleigh with performance magic
German automaker Mercedes-Benz is helping Santa Claus deliver gifts in style through a holiday sleigh configurator.
Mercedes trades old luxury for new with ride-sharing app
German automaker Mercedes-Benz is looking to the future with an on-demand ride-sharing service.
Mercedes-Benz joins “StyleMakers” with sponsored content
German automaker Mercedes-Benz is fine-tuning its image by examining “Passion, Curiosity, Necessity” through sponsored content.
Pomellato, Ferragamo, Mercedes and TCS World Travel – Live news
Luxury Daily’s live news updates from Dec. 10 – Pomellato makes “harmonious” transition to new CEO; Ferragamo pays homage to Hollywood in “Signature” style; Mercedes drives fan attention with branded Super Mario content; TCS World Travel diversifies itinerary with yachting collaboration.
Mercedes drives fan attention with branded Super Mario content
German automaker Mercedes-Benz is giving videogamers a new way to experience its brand via a special level created for Super Mario Maker.
Mercedes prioritizes safety and convenience with new research
German automaker Mercedes-Benz is going outside its comfort zone for the sake of consumers in the United Kingdom.