Why would LVMH launch a luxury Web site that does not sell anything?
When Louis Vuitton Moet Hennessey launched a luxury lifestyle Web site that is not commerce-enabled, industry spectators wondered why.
When Louis Vuitton Moet Hennessey launched a luxury lifestyle Web site that is not commerce-enabled, industry spectators wondered why.
Carmaker Lexus is hoping to boost brand favorability in Britain by offering exclusive perks at Scotland’s posh De Vere Cameron House resort.
Bloomingdale’s is letting consumers read and contribute reviews about designer products via a new feature on the company’s mobile site.
Fashion designer Stella McCartney has announced the November launch of her first children’s collection, Stella McCartney Kids.
Today in luxury marketing – BMW vs. Audi: The Best Media Plan on Four Wheels?; Luxury deal site Bloomspot gains $9 million in new funding.
This is the Luxury Online Summit page.
Luxury consumers are concerned with the social responsibility exhibited by high-end brands and spend their money accordingly, per CIBJO.