Bloomberg Markets magazine relaunch attracts more high-end print advertisers
Bloomberg Markets magazine, home to ads from many luxury brands, has relaunched with the release of its November 2010 issue.
Bloomberg Markets magazine, home to ads from many luxury brands, has relaunched with the release of its November 2010 issue.
Today in luxury marketing – Louis Vuitton plans to close stores earlier to sell less product;
Fisker to debut Karma Hybrid at 2010 Paris Motor Show.
Search engine marketing and optimization need to play a large role in luxury brands’ marketing programs during the holidays.
Americans viewed more than 3.8 billion video ads in August, highlighting a big opportunity for luxury marketers to target consumers via this form of advertising, per comScore.
Upscale retailer Neiman Marcus is letting shoppers jump from the pages of its catalogs directly into its online shopping platform in one tap via a new iPad application.
A group of seven major marketing and media trade groups have launched a new program to give consumers more control over behavioral targeting in online advertising.
BMW is partnering with the Solomon R. Guggenheim Foundation and Museum for a six-year, worldwide initiative to explore major issues affecting urban life in the 21st century.
Today in luxury marketing – Mercedes, BMW set to close gap with Lexus in luxury auto sales; Luxury handbags grab spotlight at Paris Fashion Week.
The growth in smartphone penetration, faster mobile Internet connections and proliferating mobile apps have created a perfect storm where the mobile user experience is massively improved.