Luxury Daily, August 31, 2011 – Nordstrom strikes shot across bow with free shipping
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Net-A-Porter allows physical window shopping during Fashion’s Night Out
Online luxury retailer Net-A-Porter is taking an active role in Fashion’s Night Out with pop-up digital displays in two major cities.
Rebecca Minkoff’s newcomer status will not hamper brand extension
Despite Rebecca Minkoff’s recent prominence in the fashion world, its loyal following of editors and celebrities should be enough to get the brand’s new lifestyle lines off the ground.
Jetsetter bolsters iPhone app with trip planner, 360-degree image rotation
Gilt Groupe flash-sale site Jetsetter is increasing the appeal of its iPhone application with a trip-planning feature, 360-degree tours and push notifications.
American Express taps Sotheby’s for Departures destination issue launch
American Express’ Departures Global Arts Initiative is partnering with famed auction house Sotheby’s to curate an exhibit celebrating the 15th annual destinations issue of Departures magazine, “The New Asia.”
Balenciaga, Alexander McQueen and Marc Jacobs – News briefs
Today in luxury marketing – Balenciaga transitioning to a Louis Vuitton retail model?; Alexander McQueen: Savage Beauty coming to the UK?
Mobile commerce: Is your strategy a recipe for risk?
Mobile holds the promise of fundamentally changing the relationship that brands have with buyers. Unfortunately, many companies still are not optimizing their mobile strategy.
Luxury Daily, August 30, 2011 – Gucci first to break Condé Nast social sidekick Web tool
Gucci first to break Condé Nast social sidekick Web tool
Italian fashion house Gucci is upping its social media presence using Condé Nast’s new social sidekick, an interactive Web tool that allows brands to update news and content from their digital platforms in real time.
Four Seasons, Mercedes partner to inject luxury into Midwest vacations
Hotel chain Four Seasons has teamed up with automaker Mercedes-Benz for a new program that will allow hotel guests to use the German brand’s cars during their vacations to explore nearby sights.