Bentley branches into branded residences
British automaker Bentley Motors is building its first branded residences in South Florida, becoming the latest luxury marque to expand into real estate.
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What a tourist-free Tokyo Olympics means for luxury
The decision to prohibit foreign spectators from the upcoming Summer Olympic Games in Tokyo will have repercussions for the luxury retail and hospitality industries in Japan and beyond.
What luxury brands can learn from Burberry x Marcus Rashford
Beyond the prestige of international tournaments, luxury brands compete to sign the biggest names or artists to win over the “fan fashionista.”
Introducing Luxury Women to Watch 2021
Meet the 26 honorees who are set to make a mark next year in the world of luxury: Presenting Luxury Daily’s 2021 Luxury Women to Watch list.
Dior, Chanel lead fashion markets in media impact: Launchmetrics
As many luxury brands have been challenged to maintain momentum with consumers during the COVID-19 pandemic, key opinion leaders and influencers have been essential.
How luxury labels use LinkedIn to maintain connections
While platforms such as Instagram and Facebook have been deemed critical channels for brand development, luxury fashion brands should not overlook the effective marketing opportunities presented by networking site LinkedIn.
As wait for in-person events continues, how have marketers adapted?
Nearly a year after COVID-19 was declared a global pandemic, in-person events have not returned in earnest — continuing to pose challenges for luxury marketers who relied on these opportunities to engage with affluent consumers.
Parmigiani Fleurier appoints Guido Terreni CEO
Swiss watchmaker Parmigiani Fleurier’s board of directors has appointed Guido Terreni as chief executive officer of the company.
Ecommerce growth underscores need for frictionless retail
Digital sales can no longer be the sidekick to a retailer’s main business, as the COVID-19 pandemic has made ecommerce a matter of survival for brands.
Outlook 2021: Home improvement to remain a big task in coming months
A lasting consequence of the COVID-19 crisis is that affluents are now aficionados at the home improvement game and this means the current boom in home furnishings is set to continue in 2021.