Top 5 brand moments from last week
One of the most exciting things about a collection launch is how brands can bring together influences from different areas and combine them into something new.
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Luxury Daily, October 5, 2017 – Tiffany uses close-up photos to show love’s diversity, universality
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Luxury Daily, October 5, 2017 – Tiffany uses close-up photos to show love’s diversity, universality
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Luxury Daily, October 3, 2018 – Luxury labels earn 80pc of beauty social media engagement: Shareablee
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Luxury Daily, September 26, 2017 – Organic search discovery presents a problem for fragrance brands
Luxury Daily, September 20, 2017 – Chanel, Gucci rank highest luxury brands on social: NetBase
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Saks teams with Jennifer Lopez, Missoni for cancer awareness
Department store chain Saks Fifth Avenue has tapped the colorful geometric motifs of Italian knitwear brand Missoni for a charitable T-shirt.
Delvaux blends culture, savoir-faire in ode to Belgium
Leather goods maker Delvaux is paying homage to the small but charming European kingdom it calls home with a collection of handbag charms expressing what the brand calls “Belgitude.”
Counterfeiting and IP – Luxury Memo special report
Luxury brands work hard to establish a positioning based on quality and artistry, but while this appeal lures in customers, it also makes them an attractive target for knockoffs.
Counterfeiting and IP – Luxury Memo special report
Luxury brands work hard to establish a positioning based on quality and artistry, but while this appeal lures in customers, it also makes them an attractive target for knockoffs.