Luxury real estate agency Douglas Elliman is debuting a new cross-media promotional campaign to drive up interest in its brokerage business centered on the slogan: “It’s time for Elliman.”
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Luxury properties are seeing significant gains following a stagnant 2016, after United States President Trump’s promises of tax relief give wealthy consumers expectations for positive economic growth.
Billionaires around the world are seeing a particularly positive year so far, with 1,037 individuals increasing their net worth, according to a new study from Hurun.
Today in luxury marketing – LVMH goes digital with all its brands under one luxury goods site; What the Trumps’ arrival in Washington means for a luxury mall; One-off supercars: When rare just isn’t exclusive enough; London landlords cut luxury-home rents as Brexit damps demand.
Already in a tumultuous period, the luxury goods sector may be impacted even further now that the European Union is considering requiring a visa for travelers coming from the United States.
When affluent consumers are looking into real estate purchases, a home that needs renovations is not a significant area of interest, with only 5 percent of luxury buyers being interested, according to a report by Luxury Portfolio International.
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World’s leading luxury business publication March 1, 2017 Read more on luxurydaily.com | Subscribe | Sign In $12 FOR 12 WEEKS INTRODUCTORY OFFER SUBSCRIBE NOW Marketing Why marketing to millennials is vital for luxury While some themes regarding luxury goods are important to all age demographics, there are many that vary from generation […]
A dialogue with a Paris-based entrepreneur tapping the emerging wealth in Sub-Saharan Africa and other parts of the continent with the resulting desire from the ultra-affluent for the finer things of life.
