Luxury Daily, January 9, 2013 – Richemont watch win is not the end of the luxury counterfeit battle
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Saks drives post-holiday foot traffic via beauty month offers
Department store chain Saks Fifth Avenue is driving post-holiday foot traffic with daily beauty offers through this month.
Luxury Daily, January 4, 2013 – What is the up-and-coming social strategy for luxury marketers?
Luxury marketers seize fresh start in January W magazine
Luxury marketers such as Christian Dior, Rolex, Chanel, David Yurman, Marc Jacobs, Cartier, Louis Vuitton, Roberto Cavalli and Hublot are getting a fresh start for the new year in the January issue of Condé Nast’s W magazine.
Luxury Daily, January 2, 2013 – Louis Vuitton pushes spring/summer line with paper doll cutouts
Louis Vuitton, Rolex target affluent post-holiday shoppers via Town & Country
Louis Vuitton, Rolex and other luxury marketers are targeting affluent post-holiday shoppers in the January issue of Hearst’s Town & Country magazine.
Do luxury brand Pinterest gift guides drive sales?
Luxury marketers such as Bergdorf Goodman, Saks Fifth Avenue and Gucci recently pushed gift guides via social inspiration site Pinterest to spark interest in their products among female users. But has this boosted holiday sales?
39pc increase in luxury watch searches prompts optimism for Chinese luxury market: report
China-based searches for high-end watch brands increased 39.3 percent during the first half of 2012 compared to the year-ago period, proving that interest in luxury remains strong, according to a new report by Digital Luxury Group.
Top 10 luxury brand social videos of Q4
Luxury marketers tapped into their creative side while targeting brand enthusiasts through artistic, lifestyle-oriented social videos during the last quarter of 2012.
Aventura Mall targets affluent locals, travelers via new glossy magazine
South Florida’s Aventura Mall is upping its lifestyle efforts via a new annual glossy magazine called “Styled” that features luxury advertisers and fashion content.