Net-a-Porter curries favor with influencers via Blog Power List
Online retailer Net-a-Porter is looking to build a loyal community of shoppers and increase traffic by using influencer content as bait.
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Prabal Gurung celebrates Net-A-Porter partnership with apparel giveaway
Emerging designer label Prabal Gurung is using Facebook to encourage its younger fans to shop exclusively on online retailer Net-A-Porter by hosting a color-blocking contest via the designer’s blog.
Net-A-Porter seeks eco-halo with Runway to Green collaboration
British ecommerce site Net-A-Porter and nonprofit organization Runway to Green tapped more than 25 luxury designers for a limited-edition collection raising funds and creating awareness for leading environmental organizations worldwide.
Luxury Daily, Feb. 11, 2011 – Net-A-Porter taps Google TV for commerce-enabled video
Net-A-Porter taps Google TV for commerce-enabled video
British ecommerce Web site Net-A-Porter tapped the Google TV platform for a digital television station that allows consumers to shop as they browse video content unique to the site.
Net-A-Porter says ‘I do’ to wedding gowns with launch of bridal boutique
British ecommerce Web site Net-A-Porter launched a wedding boutique aimed to provide affluent, soon-to-be brides a selection of luxury gowns via a one-stop destination.
Net-A-Porter set to launch spin-off menswear ecommerce destination
British ecommerce Web site Net-A-Porter is launching a men’s-only destination to build on a growing momentum of affluent, time-pressed male consumers.
Net-A-Porter enhances multichannel retail experience via mobile site
Online retailer Net-A-Porter is extending its sales strategy by delivering a multichannel Web experience to affluent consumers with the launch of a mobile Web site.
Net-A-Porter adds Gucci to ecommerce repertoire
British ecommerce destination Net-A-Porter has partnered with Gucci to sell the Italian designer’s products through its Web site and mobile offerings.
Luxury Daily, Nov. 5, 2010 – Net-A-Porter targets party-goers in new online, mobile segmented push