Giorgio Armani and Chanel are among the fashion advertisers that sought reader attention in the February issue of Condé Nast’s W magazine’s annual Movie issue to show its connection to Hollywood.
Italian fashion brand Valentino opened a new Paris flagship store dedicated entirely to menswear to create a shopping destination for sartorially-inclined men.
Swiss watchmaker Raymond Weil has redesigned its Web site to create a content-rich homepage that gives consumers both information about the brand’s programs and details on the watches themselves.
NEW YORK – The former boss of LVMH North America asserted at Luxury Daily’s Luxury FirstLook: Strategy 2014 that the new luxury players popping up lack the cultural cachet that the old-world heritage brands have, creating a rift in the luxury industry.
French fashion house Lanvin is celebrating its 125th anniversary with a campaign spanning all of its social media platforms and its Web site.
Giorgio Armani, Gucci and Prada led with new campaigns in the February issue of Vanity Fair magazine that features The Tonight Show host Jimmy Fallon on the cover.
Fashion illustrations, once the cornerstone of print ad campaigns for apparel brands, are making a comeback in digital form on social media courtesy of a number of fashion brands.
Swiss watchmaker Breguet has taken over the departures concourse of Geneva International Airport with an exhibit featuring its high-tech watches, the Type XXII 3880 and the Classique Chronométrie 7727.
