Forty-six percent of the advertisers in The Wall Street Journal’s WSJ. magazine’s September issue were new to the publication, contributing to the imprint’s largest page count in its six year history.
Apparel marketers turned to Condé Nast Tatler’s September issue to draw attention to their latest collections in an issue that promises “fashion that won’t make you look like a twit.”
Chinese department store chain Lane Crawford is inspiring new season purchases through a fall campaign that features six creative minds.
Louis Vuitton, Armani and Gucci were some of the fashion marketers that looked to Condé Nast-owned Vanity Fair’s September issue to reach consumers within the style-themed content.
U.S. apparel label Ralph Lauren is showcasing its ties to polo as well as its craftsmanship with a pair of enamel painted Stirrup watches.
Beauty marketer Lancôme is hyping its new Grandiôse mascara with a social and digital campaign that highlights the “revolutionary” technical details of the first angled wand.
Today in luxury marketing – Could Tiffany lose its famous blue?; Upending expectations about the hottest handbag brands; Michael Kors aims its retail mojo at men; New models and China sales help BMW top profit forecast.
British department store Harrods is welcoming consumers to its newly remodeled shoe floor through email and social media.
Ralph Lauren, Chanel and Gucci were among the luxury fashion marketers to share current collections with the cross-generational readers of Vogue’s August issue.
German automaker Porsche is targeting stylish male consumers with an advertisement on Condé Nast mens magazine Details’ mobile Web site.
