Net-A-Porter creates ties to fashion exhibit with exclusive jewelry collection
British ecommerce site Net-A-Porter has partnered with the Victoria & Albert museum in London on an exclusive capsule collection of jewelry by Italian designers.
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Net-A-Porter uses multiple moving ads to attract consumer attention
British ecommerce retailer Net-A-Porter is targeting consumers looking for both work and play attire with a pair of advertisements on New York magazine’s The Cut blog.
Net-A-Porter’s print publication cuts path to purchase
Now that Net-A-Porter’s print magazine Porter has hit newsstands worldwide, how does its inaugural spring 2014 issue compare to well-established fashion imprints?
Luxury Daily, February 26, 2014 – Net-A-Porter’s print publication cuts path to purchase
Diane von Furstenberg, Net-A-Porter, China and Ferrari – News briefs
Luxury Daily today – DVF appoints Michael Herz artistic director; Net-A-Porter’s glossy mag is raising hackles at Vogue; US targets buyers of China-bound luxury cars; Ferrari California T: the turbocharger returns.
Net-A-Porter, Aston Martin, China and Daimler – News briefs
Today in luxury marketing: Analyst values Net-A-Porter at up to $3B; Aston Martin recalls more than 17K luxury cars; Amid Chinese crackdown, merchants try to convince buyers diamonds aren’t a luxury; Daimler earnings seen higher, still lagging BMW.
Net-A-Porter creates buzz for Porter magazine with photo-sharing app
British online retailer Net-A-Porter.com is promoting the upcoming debut issue of its print magazine Porter with an application that allows consumers to place their photos onto a digital image of the publication’s cover.
Net-A-Porter sells Peter Pilotto for Target line to reach aspirational consumers
Luxury ecommerce site Net-A-Porter.com will be carrying select pieces from British fashion brand Peter Pilotto’s lower-priced line it created for Target.
Net-A-Porter targeted last-minute shoppers with same-day delivery
Online retailer Net-A-Porter extended its same-day delivery service in the New York area just as consumers were worried about receiving all of their purchased gifts in time.
New York Fashion Week, Ede & Ravenscroft, Tiffany and Net-A-Porter – News briefs
Today in luxury marketing – Diane von Furstenberg, Michael Kors reportedly leaving Lincoln Center; At 324 years of age, ultimate heritage label Ede & Ravenscroft wears it better than ever; Tiffany ordered to pay Swatch $449 million in damages, cuts outlook; The world at her fingertips: Net-A-Porter founder Natalie Massenet looks to expand on success.