Mercedes invites drivers on an adventure in action-packed campaign
German automaker Mercedes-Benz is leaning into its adventurous side with a film featuring a new technology partner.
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Mercedes celebrates strength in emotive campaign
German automaker Mercedes-Benz is showcasing the strengths of its GLE sport utility vehicle through a short film about preparation and resilience.
Mark Cross, Alibaba, feline fashion and Mercedes – News briefs
Today in luxury – Neal Fox stepping down as Mark Cross CEO; How Alibaba is luring luxury players into China’s crowded online market; The “cat lady” cliché is over thanks to new feline fashion; Mercedes widens lead over BMW heading for US luxury crown.
MatchesFashion, Apple, Mercedes and antiques – News briefs
Today in luxury – Maureen Chiquet joins MatchesFashion board; Apple now a luxury brand, not a tech innovator, ex-CEO Sculley says; Mercedes-Benz faces federal probe of its recall-notice practices; Why are antiques so cheap? Because everyone lives in the kitchen.
Michael Kors, Singapore Airlines, India Fashion Week, Salvatore Ferragamo and Mercedes – Live news
Luxury Daily’s live news from Oct. 22 – Michael Kors embodies New York style in holiday 2019; Singapore Airlines provides Travel+Leisure for passengers; India takes its Fashion Week to the consumers; Death of Salvatore Ferragamo’s widow sparks sale rumors; Mercedes-Benz starts a new track in musical collaboration.
Day’s wrap: Michael Kors, Singapore Airlines, India Fashion Week, Salvatore Ferragamo and Mercedes
Luxury Daily’s live news from Oct. 22 – Michael Kors embodies New York style in holiday 2019; Singapore Airlines provides Travel+Leisure for passengers; India takes its Fashion Week to the consumers; Death of Salvatore Ferragamo’s widow sparks sale rumors; Mercedes-Benz starts a new track in musical collaboration.
Mercedes-Benz starts a new track in musical collaboration
German automaker Mercedes-Benz collaborated with a Canadian nonprofit to create a new sound for the marque’s classic off-roader.
Mercedes, BMW, Louis Vuitton, Chanel are luxury’s most valuable brands: Interbrand
German automakers Mercedes-Benz and BMW are the most valuable luxury houses in Interbrand’s Best Global Brands 2018 report, while Gucci and Louis Vuitton are among the fastest-growing companies overall.
Celine, Bergdorf Goodman, Balenciaga and Mercedes – News briefs
Today in luxury – A runway show at LVMH’s Celine just shifted luxury’s landscape; Bergdorf Goodman partners with Alpaca del Peru for curated pop-up; Fashion-tech at Balenciaga; Mercedes is developing an app that tells drivers where it’s safe and unsafe to park.
Mercedes, Lexus rated as most emotionally intelligent luxury auto brands
German automaker Mercedes-Benz is considered the most emotionally intelligent premium automotive brand among affluent U.S. consumers, driven in part by the quality of its vehicles.