Chloé builds anticipation through teasers
French women’s apparel label Chloé is teasing a garment through quick videos on its social media feeds.
French women’s apparel label Chloé is teasing a garment through quick videos on its social media feeds.
NEW YORK – The Luxury Education Foundation celebrated its 10-year anniversary on Monday night with a panel discussion and presentation of projects at The New School in New York.
Ralph Lauren aimed to usher in spring with multiple advertisements and a branded magalog accompaniment included in the April issue of Condé Nast-owned Vanity Fair.
Canadian department store chain Holt Renfrew is inspiring new season wardrobe updates in its spring magalog set in Miami.
Guided selling tactics are used by the majority of beauty marketers to encourage discovery, exploration and decision-making, but brands often make tactical missteps that diminish effectiveness, according to a new report by L2.
Consumers are consistently sharing their emotions about brands on social media, which can range from like to love, or even hate.
Fashion houses such as Chanel, Gucci and Prada had readers seeing double in the March edition of Condé Nast’s Vogue with repetitive advertisement placing.
Tiffany & Co., Ralph Lauren and Chanel are among the advertisers lending support to online retailer Net-A-Porter’s spring issue of its branded magazine, Porter.
Trump International Hotel & Tower New York is helping guests achieve their desired beauty look through a partnership with beauty application Vensette.