Hotel chain Four Seasons has teamed up with automaker Mercedes-Benz for a new program that will allow hotel guests to use the German brand’s cars during their vacations to explore nearby sights.
With Google+ rumored as the next Facebook, luxury brands should keep an eye out to make sure they are ahead of the curve on the new social network.
If anything, Steve Jobs will be remembered as the Edison of mobile: his numerous Apple products have impacted the work, home and play lives of hundreds of millions of consumers worldwide.
The demand and high prices of gold is not a short-term trend driven by transient markets, but a constant in the luxury industry that marketers will have to work with to attract and keep customers.
Italian fashion brand Giambattista Valli could possibly be harming the relationships it has with high-end retailers by signing on as the fourth designer for department store chain Macy’s Impulse capsule collection.
The thing that is becoming crystal clear in mobile implementation: it is not easy to do. Marketers and retailers that want an easy path to mobile will be disappointed.
SoLoMo is currently talked about by many industry insiders as a handle to represent the future of mobile connectivity and engagement with customers.
Klocke Publishing House’s Hideaways international travel magazine is revealing the top 100 luxury hotels around the world via stunning videos and images in mobile applications.
In 2011 unit sales of smartphones and tablets will exceed those of PCs, laptops and netbooks for the first time.
Jewelry designer David Yurman is the latest luxury brand to use foursquare to interact with New York consumers as they check-in and out of famous landmarks to promote its Summer in the City collection.
