Luxury Daily, Feb. 4, 2011 – BMW opts out of traditional channels for campaign promoting ActiveE model
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Starbucks builds hype for Fashion Week with Foursquare push
Starbucks has rolled out a Foursquare initiative, where consumers can unlock special badges by following Starbucks Frappuccino with a chance to win passes to Fashion Week.
Ritz-Carlton lures football fans to Dallas with special perks
Ritz-Carlton is wooing football fans to its Dallas location with special perks that are only available in the few days leading up to Super Bowl XLV.
Tiffany & Co., Gilt Groupe, Audi already suiting up for the big game
As one of the most anticipated sporting events of the year, Super Bowl XLV is already creating an opportunity for brands to be innovative and team-spirited through sweepstakes, promotions, advertisements and products.
Luxury Daily – Jan. 31, 2011 – Tiffany & Co., Gilt Groupe, Audi already suiting up for the big game
Luxury Daily, Jan. 28, 2011 – Valentino, Cartier, D&G go beyond mere banners in Vogue app sponsorship
Thakoon relaunches Web site with social media functionality
Luxury designer Thakoon Panichgul’s revamped site offers users a voyeuristic experience with the addition of social media functionality.
Audi remains king of luxury vehicles: survey
Audi is retaining its stellar reputation in the automotive realm with four models winning in their respective categories in the Strategic Vision 2010 Total Value Index.
Manolo Blahnik charms jewelry maker Tous with new products
Spanish shoe designer Manolo Blahnik is teaming up with jewelry maker Tous to make a charm necklace to look like the iconic Manolo Campari design.
Luxury Daily, Jan. 21, 2010 – Swarovski has right formula for building long-term loyal customer