Who bought what? Ad space rundown for May 2017 magazines
Bulgari, Chanel and Dior were among the luxury brands to take prominent advertising positions in a selection of high-end May magazine issues.
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Givenchy conveys beauty brand values in Monte-Carlo spa
French couture house Givenchy is creating a space for hands-on exploration of its skincare, cosmetics and fragrances with the opening of its first branded spa in Monaco.
LVMH makes plans for multi-brand ecommerce site public
Luxury conglomerate Moët Hennessy Louis Vuitton has confirmed months-long rumors of its creation of a multi-brand flagship.
Loewe outfits consumers’ homes with extension into furnishings
Spanish leather goods and apparel house Loewe is taking its perspective on dressing and style into the home.
Marcolin eyewear to launch in Middle East
Tom Ford, Balenciaga and Emilio Pucci eyewear will now be available in the Middle East thanks to a joint venture between optic manufacturer Marcolin Group and Rivoli Group, a regional luxury retailer.
Luxury Daily, May 9, 2017 – Fashion’s growth, profitability will stall if sustainability practices not embraced: BCG
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France elects Macron president
Emmanuel Macron has been elected the next president of France.
Luxury Daily, May 5, 2017 – Forrester calls the end of advertising as we know it
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Luxury projections, Burberry, Tesla and artists’ homes – News briefs
Today in luxury marketing – Kering sales, LVMH Dior buy bolster luxury projections; Burberry to move about 300 roles to Leeds from London; Musk employs unusual marketing plan for Model 3: “Anti-selling”; The iconoclastic homes of top artists.
Safilo partners with Marie Claire for second installment of #GetFramed campaign
Safilo is bringing back its #GetFramed campaign from last year in this May issue of Marie Claire magazine.