Children in luxury – Luxury Memo special report
As children’s power as purchase influencers blossoms, a growing number of luxury brands are offering family-friendly experiences and goods to capitalize on affluent parents’ desire to spoil their kids.
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Children in luxury – Luxury Memo special report
As children’s power as purchase influencers blossoms, a growing number of luxury brands are offering family-friendly experiences and goods to capitalize on affluent parents’ desire to spoil their kids.
Children in luxury – Luxury Memo special report
As children’s power as purchase influencers blossoms, a growing number of luxury brands are offering family-friendly experiences and goods to capitalize on affluent parents’ desire to spoil their kids.
Children in luxury – Luxury Memo special report
As children’s power as purchase influencers blossoms, a growing number of luxury brands are offering family-friendly experiences and goods to capitalize on affluent parents’ desire to spoil their kids.
Changing consumers pushing luxury brands to innovate
The luxury business is not immune to disruptions, as emerging affluent consumers continue to embrace technology, social media and sustainability at rapid rates.
Le Bon Marché gives technology a chic makeover in experiential campaign
Parisian department store Le Bon Marché is joining the throngs of luxury retailers transforming the physical space to go beyond simply showcasing products. But its focus on geek chic puts a new spin on the idea.
Top 5 brand moments from last week
Crossing over into new territories is almost ubiquitous for luxury marketers now, but while many brands are grabbing attention with new endeavors, others are sticking to their roots.
Luxury Daily, February 19, 2019 – Italian brands contributing to revenues of French luxury groups: Mediobanca
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Neiman Marcus embraces travel culture in experiential campaign
As experiential travel continues its upward momentum, department store chain Neiman Marcus is taking this notion head-on with a new travel guide that incorporates its retail endeavors into experiences.
How can luxury retailers combat return fraud?
The growing popularity of cross-channel returns is creating more complexity for retailers, opening the door to greater fraud risk.