Top 5 brand moments from last week
The fashion and real estate worlds briefly swapped places, while Lexus entered a Marvel adventure.
Search Results for: kering
Luxury Daily, August 1, 2014 – Nordstrom places emphasis on customer service through new acquisition
Handbags, Toyota, Thailand and Ulysse Nardin – News briefs
Today in luxury marketing – Luxury brands with the best bags; Toyota luxury boss says sub-$30K car “wouldn’t be a Lexus”; Call for phase-out of import duty on luxury fashion goods; Kering’s acquistion of Ulysse Nardin means more than you think.
Bergdorf, Yoox, the Hamptons and Mercedes – News briefs
Today in luxury marketing – NLRB rules for Bergdorf Goodman in union case; Yoox confirms 2014 guidance after Q2 meets forecasts; Where snarl meets roar; Redesigned Mercedes-Benz C-class sedan packed with new tech.
Luxury Daily, July 30, 2014 – The “Next 15″ will drive 80pc of emerging market growth by 2025: report
Yoox partners with WeChat to socialize mobile commerce
Yoox, the official ecommerce partner of Kering, is teaming up with Chinese social communication application WeChat to enhance its consumers’ mobile shopping experience.
Luxury Daily, July 28, 2014 – Yoox partners with WeChat to socialize mobile commerce
Berluti eases into ecommerce exclusively with Mr Porter
French menswear label Berluti is giving its consumers the opportunity to shop online for select pieces exclusively through online retailer Mr Porter.
Boucheron journeys the world with high-jewelry Instagram effort
French jeweler Boucheron is taking consumers on a visual journey to discover its latest high-jewelry collection by posting short videos on Instagram that show details of the pieces.
Balenciaga, luxury fashion, BMW and wine sales – News briefs
Today in luxury marketing – Balenciaga verdict set for August; The luxury market comes up close and gets very, very personal; BMW to announce $1B investment in new Mexico factory; Billionaire South African family sells wine to China rich.