It is no secret that social media has had arguably the biggest disruptive effect on the way brands interact with customers of the last decade, and a few major platforms have emerged as the premier places where that interaction now occurs.
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Luxury consumers are still looking for craftsmanship, functionality and design. But, more than ever before, they are also looking for a shared experience with their favorite brands.
U.S. fashion label Marc Jacobs is building on its existing relationship with model Adwoa Aboah, casting her as the latest face of its beauty line.
Technology and data analytics firm Launchmetrics has invested in agency Style Coalition, joining forces to create a 360-degree solution for influencer marketing.
Luxury Daily’s live news from Oct. 31 – Christopher Bailey plans exit from Burberry; Belstaff finds new owner in Ineos; Luxury beauty labels serve up dramatic holiday looks; Blancpain makes room for hospitality in New York flagship; Royal Yacht Brokers gets on board with bitcoin.
Luxury Daily’s live news from Oct. 31 – Christopher Bailey plans exit from Burberry; Belstaff finds new owner in Ineos; Luxury beauty labels serve up dramatic holiday looks; Blancpain makes room for hospitality in New York flagship; Royal Yacht Brokers gets on board with bitcoin.
Dior and Dolce & Gabbana are among the beauty brands helping consumers channel their darker sides this Halloween.
