Should luxury brands embrace TikTok?
Short video application TikTok has amassed a strong user base particularly among younger consumers, but it has yet to significantly catch on with luxury marketers.
Short video application TikTok has amassed a strong user base particularly among younger consumers, but it has yet to significantly catch on with luxury marketers.
The rise of streetwear has blurred the lines between luxury and leisurewear, but the casualization of luxury may not thrive in the long-term, according to a new report from Fashionbi.
If strong branding makes a good impression, the use of color is a crucial but often overlooked component of luxury labels’ imagery.
If strong branding makes a good impression, the use of color is a crucial but often overlooked component of luxury labels’ imagery.
If strong branding makes a good impression, the use of color is a crucial but often overlooked component of luxury labels’ imagery.
If strong branding makes a good impression, the use of color is a crucial but often overlooked component of luxury labels’ imagery.
If strong branding makes a good impression, the use of color is a crucial but often overlooked component of luxury labels’ imagery.
If strong branding makes a good impression, the use of color is a crucial but often overlooked component of luxury labels’ imagery.
Your Message Subject or Title
Department store chain Saks Fifth Avenue is kicking off Pride Month celebrations through a wide-ranging partnership with the Stonewall Inn Gives Back Initiative, looking to raise awareness for the historical event in the LGBTQ rights movement.